Evaluate which of two versions of a website, product or software works best for the user.

Structure and plan business models.

Prioritise and rate features.

Track where users are looking to improve on the user experience.

Three questions to a successful product or service.

Create an interactive experiences.

Evaluate the most important steps towards digital innovation.

Develop innovations, by going new and previously unexplored ways.

Get to know the users' personal, daily life by having the users themselves document their activities.

Review designs in an early stage with users.

Invite users to write a letter to a product, that is either a love or a hate/break-up letter.

Test despite physical distance.

Describe how a service works.

A collection of scribbles to understand and show (inter)actions of users.

Question and analyze your project or business venture.

First-hands insights and observations from real or potential users.

Describe what requirements a task must fulfil from the user's perspective.